Archives for posts with tag: motherhood

I attended a La Leche League conference last weekend; an inspirational event for us in determining our actions and beliefs in parenting. The main task of fathers attending the conference is to do their parenting role in the lobby or hotel corridors. Each year I think I will get to listen to some interesting facts from one of the conference speakers, but it hasn’t happened yet. My wife is usually the one who attends the sessions (she is obviously more interested and appreciative of the discussion on breastfeeding than I ever will) so I’m happy enough with the way things are right now. This year’s conference was less demanding of my parenting skills as our children loved the play and crafting rooms.

Anyway, the reason I wanted to write about this event is because the mothers who take on the mammoth task of feeding their child through their breasts get a lot of stick for this choice. Society, health professionals, partners, family, employers, etc can often be the critical nay-sayers of this very important role. I can appreciate the complex situations that sometimes prevent a mother taking on the breastfeeding role, but there are instances of people strongly criticising or preventing the mother from making, or continuing with, the choice to do it.

So today, on this day celebrating motherhood, a big Thank You goes out to mums who do or support breastfeeding! For those who might be struggling through it, here’s some information that might be encouraging and of interest.

2012 ESRI Figures on Average breastfeeding rates:

Ireland: 5 out of 10, UK: 8 out of 10, EU: 9 out of 10, Scandinavia: almost 10 out of 10

A study in Brazil found that infants who were not breastfed at all had a 14 times greater risk of death than those who were exclusively breastfed.

830,000 deaths could be avoided if every baby was breastfed within the first hour of birth.

Spending on formula feed is worth $25 Billion, whereas breastfeeding costs us nothing!

Ref: Superfood for Babies, Safe the Children, 2013
The Journal.ie, 2012, National Breastfeeding Week

I also include the data because, if the stats are correct (and I’ve no reason to dispute them), there are more children celebrating mothers today because of her choice to not go with the new fad of bottle feeding!

Thanks mam. x

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The last couple of weeks have been a bit hectic – family stuff, sorting out cars, employment, writing a blog post, losing blogpost, rewriting, more family stuff – life can be really busy when you feel you don’t even have a life!! Anyway, today I got to slow down a bit and sit at my desk and be creative.

At the moment, I’m working on some product labels for six green bottles. This is not paid employment. Hopefully it will develop into that! My wife is the aromatherapist, and I’m the supportive husband who does the designy bits! You can see our work here at the online store, the first edition site that’s currently being redesigned.

There are six different essential oil blends for women who are either pregnant, giving birth, and for motherhood afterwards. There’s also the bespoke option – the blend just for you (with a consultation from the aromatherapist of course!) Some feedback from friends has definitely helped create a more effective design – thanks! what else have I learned – I’m surprised by how much work is needed in designing a bottle of product for sale.

Thankfully, the label design is nearly finished. I also got to start on the brochure to describe the product, and a possible ezine / newsletter that can go out to existing and potential customers. Then I put some thought into the new website that will have to be redesigned to link in with the new branding style. Obviously, there’s going to be photography to capture the new look and show the organic, natural essence of the oil blends. And I also have the packaging of these products – i.e. what kind of container will protect the glass bottle through its delivery by the national postage system?

Once my creative mind started flowing I even daydreamed into shooting a small advert to put onto the website and YouTube. To be honest, the primary goal here was me getting to do more creative stuff rather than attract sales! It benefits us both so the idea is on the to-do list now. 🙂

So, throughout the day I have felt relaxed, compared to all the running around I’ve had over the last few days. I haven’t finished much today, and I’ve started more projects and identified extra tasks to lists. I never would have looked at six green bottles and understood how much work is involved in getting someone to admire them, and their contents, so much so that they choose to buy it. It is definitely a creative process, and needless to say – I’m still loving it!

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